Utilize the full spectrum of Marketo’s capabilities with Marketo experts

Yes. Mavlers is a dependable Marketo marketing agency that helps seamlessly integrate Marketo with any CRM system, including Salesforce. Integration typically involves setting up API connections, mapping fields, and ensuring data synchronization between Marketo and your CRM, which our team of experts can professionally manage for you.

Yes. We are an experienced Marketo agency and can help handle duplicate records. Marketo provides de-duplication features that match records based on email addresses or other identifiers. We can also assist you in utilizing smart campaigns to find and merge duplicates or leverage third-party tools designed for deduplication.

Yes. A/B testing in Marketo can be set up for emails, landing pages, and other assets. We will define the variants, set the testing criteria, segment the audience, and track performance metrics on the automation platform to determine the winner.

Absolutely. As a reliable Marketo email marketing agency providing comprehensive Marketo services, we follow this step-by-step guide along with some best practices to ensure your email blast is successful:

Defining goals: We determine what you want to achieve with your email blast (e.g., lead generation, brand awareness, event promotion).

Segmenting audience: The team uses Marketo’s segmentation tools to target specific groups within your database. Your message is tailored to resonate with each segment.

Creating email: An email template is created, and compelling copy, a clear subject line, and a strong CTA are added. The email is personalized using tokens (e.g., first name, company name).

Email testing: Using Marketo’s A/B testing features, we test different subject lines, content, and CTAs.

Scheduling and sending: We choose the right time to send your email based on your audience’s time zones and behavior. The email blast is scheduled or sent immediately.

Monitoring and analyzing: The team tracks the performance of your email blast through Marketo’s analytics. Metrics such as open rates, click-through rates, and conversions are monitored.

Ensure that the campaign’s triggers and filters are set up correctly, that the qualifying leads meet the criteria, and that the campaign is active. Check the campaign’s audit trail for any errors or issues. Need any

We are a trusted Marketo agency. We follow strict NDA policies and adhere to compliance. We sign NDA agreements as needed and take care of your data and data security concerns.