Workflows feel generic and underperform
The marketing automation platform strategy you need to maximize ROI
You invest in a MAP or CRM to drive engagement and revenue on autopilot. If that’s not happening, the strategy’s off. Mavlers builds email strategies aligned to your customer journey and your platform’s full potential, so you stop leaving ROI on the table.
We are rated 4.9 out of 5
123+ Clutch reviews
We are rated 5 out of 5
803+ Trustpilot reviews
We are rated 4.9 out of 5
191+ GoodFirms reviews
A great tool without a great strategy? That's where ROI gets lost.
Journeys aren't mapped—just patched together
Most MAP features go unused
Campaigns take too long to launch
Messaging isn't synced across email, SMS, WA, or in-app
Reports show clicks, not revenue impact
New to MAPs or not sure where to start? We help you pick the right platform and build your strategy from the 
ground up.
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Here’s what your high-impact email
strategy will look like
Platform utilization audit
Are you using all the features your MAP offers? We’ll show you where revenue is hiding.
Journey mapping
From onboarding to reactivation, we design touchpoints that convert.
Segmentation strategy
Right message. Right moment. Right audience.
Content & offer strategy
Messaging mapped to user intent, behavior, and lifecycle stage.
Automation blueprint
Smart flows that work 24/7 so your team doesn’t have to.
Channel strategy
Email, SMS, in-app, push—we cover every touchpoint.
Data-driven planning
Strategy built on user behavior, predictive signals, and past performance.
Whatever your platform, we know how to leverage it
Full feature utilization—from advanced segmentation to journey builders, predictive AI, and beyond.
Always up to date with the latest platform enhancements, automation capabilities, and data tools.
A strategy that grows with your stack, so you're never behind on what your MAP can do.
Everything you want from a modern marketing automation platform consulting partner, find it here.
MAP expertise
Expertise across platforms and know-how of how to get the most out of each.
Lifecycle specialists
A team that understands every stage of your customer journey and how to turn it into a revenue opportunity.
Execution-ready strategy
Everything we build is actionable; your team or ours can implement it.
Flexible engagement models
Whether you need a one-time strategy or an ongoing partner, we fit in.
MAP not driving ROI? Let’s build a strategy that aligns with your customer journey and turns features into revenue.
Engagement models tailor-made for you
One-off projects
Got a one-time requirement like building a new CMS from scratch or redeveloping your current CMS? This engagement model is perfect for you.
Retainer engagement
On the lookout for a partner to help you create flawless CMS platforms and maintain them? With this CMS development services model, we promise to deliver excellence month on month.
Hire FTE/ PTE/ Team
Want a full time engagement or entire team to work as an extended arm of your in-house CMS team? We provide CMS platform experts to dedicatedly work for you.
Tell us about your requirement
We'll get back to you within a few hours!
Frequently asked questions
We're new to marketing automation - can you help us get started from scratch?
Absolutely! We specialize in helping businesses new to marketing automation build a solid foundation. We'll assess your current setup, design a comprehensive strategy, and guide you through implementation step-by-step to ensure you're set up for success from day one.
Can you help us choose the right MAP for our business (e.g., Marketo, HubSpot, Pardot)?
Yes, we provide expert guidance in selecting the right marketing automation platform for your specific business needs. We evaluate your requirements, budget, team size, and growth goals to recommend the best fit and ensure a smooth implementation process.
How do you build a strategy that aligns with our customer lifecycle?
We start by mapping your complete customer journey from awareness to advocacy. Our strategy is built around your specific lifecycle stages, ensuring each touchpoint is optimized to move prospects forward and maximize lifetime value through personalized, timely messaging.
How do you use AI or predictive tools in strategy?
With our marketing automation platform consulting service, we tap into your MAP's AI features like predictive send times, dynamic content, churn scoring, and product recommendations to drive smarter, more personalized campaigns that evolve with your audience's behavior.
What metrics matter most in a lifecycle email strategy?
We focus on revenue-driving metrics like customer lifetime value, conversion rates at each lifecycle stage, email revenue attribution, and engagement quality scores. These metrics tell us not just how campaigns perform, but how they impact your bottom line.
How long does it take to implement a full marketing automation platform strategy, and how do you collaborate with our team?
Implementation typically takes 4-8 weeks depending on complexity. We work closely with your team through regular check-ins, training sessions, and collaborative workshops to ensure smooth handoff and ongoing success with your new strategy.