Freeela’s Wix website debut
How Mavlers powered mobile app sync & Google integration
About Freeela
Freeela is a proximity-driven platform connecting customers with nearby professionals. Providers receive job requests only from their area, while businesses promote offers via Freeela Deals or urgent campaigns with Freeela Rush. The platform brings local services closer, enabling bookings in just a few taps.
Their ask: A seamless Wix website
experience with Google login
Freeela wanted to establish a custom website on Wix that was fully optimized across devices and seamlessly integrated with its mobile app. Key requirements included:
- A Wix site aligned with branding and business goals.
- Secure Google login for website authentication.
- Cross-platform sync of user login data with the mobile application.
- Transparent communication and timely updates throughout the project.
Major challenges we needed to overcome
Freeela wanted to establish a custom website on Wix that was fully optimized across devices and seamlessly integrated with its mobile app. Key requirements included:
Platform limitations
WIX supports Google and Facebook login natively. The client required only a Google login, which aligned well with the platform’s capabilities. However, customizing how login data was handled and shared externally required creative problem-solving within the platform's constraints.
Cross-platform data syncing
The client wanted user login data captured via the WIX website to be reflected within their mobile app. This required ensuring data captured during the login flow could be securely and accurately shared through an API, without compromising user experience or system security.
Authentication & data logic
Handling and syncing authentication data across two platforms required careful planning around session management, error handling, and API communication. We had to ensure that once a user logged in through Google on the website, their relevant information (e.g., name, email, session token) could be transmitted reliably to the mobile app’s system.
A mix of structured execution and strategic problem-solving to meet Freeela’s goals seamlessly
01.Platform-focused problem-solving
We worked within Wix's supported authentication features, tailoring them to deliver a Google-only login while planning for secure external data handling.
02.Data synchronization planning
A custom data structure was designed, mapped, and tested to ensure login details flowed seamlessly to the mobile app.
03.Cross-platform stability
We conducted extensive testing across devices, browsers, and the mobile app environment to minimize errors and ensure smooth user sessions.
04.Client-first workflow
Weekly updates, collaborative reviews, and transparent documentation kept Freeela engaged and confident at every stage.
This approach allowed us to push Wix beyond its native limits while ensuring development stayed streamlined and client-aligned.
Outcome: In sync with expectations at every step
The impact of this structured approach went beyond launching a site; it transformed how Freeela’s platform functioned for both users and the business.
Speed to market
SEO-optimized Wix pages delivered weekly to speed up the custom development process.
Seamless login
Google authentication worked flawlessly, cutting down onboarding friction.
Unified experience
Logins on the website instantly reflected in the mobile app, improving consistency and reducing drop-offs.
Enhanced credibility
A secure, scalable Wix site aligned with brand identity strengthened Freeela’s digital presence.
They delivered on time and had great response times.
The road ahead
Freeela wanted to establish a custom website on Wix that was fully optimized across devices and seamlessly integrated with its mobile app. Key requirements included:
- Feature expansion on WIX and mobile app
- Deeper API integrations
- Enhanced personalization and analytics
Mavlers continues as a trusted partner for future growth and innovation.
