Our growth story: Shaped by market
demands, strengthened through time

We began our journey in 2013 as Email Monks, addressing the growing demand for high-quality, custom email templates. Back then, most inboxes were cluttered with generic, poorly coded emails that slowed down execution and weakened results. We set out to change this by delivering flawlessly coded, responsive templates within just 8 hours — helping marketers save valuable time while ensuring campaigns went live without a hitch.
With a focus on efficiency, speed, and ROI, we empowered brands and agencies worldwide to execute faster, stand out creatively, and achieve stronger outcomes from every send.

In 2019, we launched Uplers, after merging with our sister company that specialized in web and digital services. The synergy was natural — bringing email, SEO, paid media, automation, and web development together under one roof for global businesses. This integration gave our clients the convenience of a single partner to meet all their digital growth needs.
That same year, we also introduced managed services with a Full-Time Equivalent (FTE) model, enabling agencies and brands to scale effortlessly with dedicated experts, greater flexibility, and reliable long-term support.

By 2021, we evolved into two distinct verticals: Uplers for talent hiring and Mavlers for end-to-end marketing support. With lifecycle marketing gaining momentum, Mavlers became the natural next step in our journey — leveraging nearly a decade of expertise in email, automation, and customer engagement. Our focus shifted from execution alone to CRM-led, AI-enabled strategies that drive retention, personalization, and measurable ROI across the entire customer journey.
Today, Mavlers empowers brands and agencies to thrive in a complex marketing landscape by combining executional excellence with lifecycle-driven growth strategies that deliver lasting impact.